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Digital Marketing Officer

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About Boustan-E-Sabz Agriculture Company

Boustan-E-Sabz (BeS) is a leading agricultural company in Afghanistan, with a fully vertically-integrated business model, completing the agricultural value chain from propagation to cultivation to local sales and export. Since the foundation of our company in 2007, we have solidified our market positioning in both domestic and international markets by offering select products. Our firm belief in customer satisfaction and innovation has enabled us to successfully introduce a range of ground-breaking products and business models that have greatly contributed in changing the face of the agriculture sector in Afghanistan. BeS is principally a market-driven business with access to international markets and with a focus on value-added products using optimum packaging and storage facilities. BeS intends to expand into becoming a full-line fruit & vegetable agribusiness by leveraging the fresh produce expertise into value-added fruit and vegetable processing. BeS has a comprehensive strategy to both promote exports of high value agricultural products and develop food products for import substitution and capture export market share.

Job Summary

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Job Details

Date Posted: 09 Aug 2018 Reference: 080920182
Closing Date: 28 Aug 2018 Work Type: Full Time
Number of Vacancies: 1 Gender: Any
Functional Area: Sales/Marketing Open Ended: NO
Nationality: Afghan Salary Range: As per company salary scale
Contract Type: Long-term Years of Experience: 1 Year(s)
Contract Duration: 1 Year(s) & 0 Month(s) Extension Possibility: Yes
Probation Period:

Duties and Responsibilities

 Responsible for successfully planning and implementation of multi-channel digital marketing strategies.
 To create innovative ideas that tie web, mobile, email, search social Responsible for Internet, TV, and radio ad design and placement.
 Develops and implements digital marketing plans and forecasts to achieve corporate objectives for products and services.
 Plan and execute all web, SEO/SEM, marketing database, email, social media, display advertising campaigns and traditional advertising together to provide solutions based on consumer insight and data.
 Design, build and maintain social media presence
 Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
 Identify trends and insights, and optimize spend and performance based on the insights
 Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
 Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
 Know how to strategize, develop, and manage digital communications that nurture high engagement

Skills

6.0 Education::
Bechalor Degree

6.0 Working and Environmental Condition :
• Teamwork • Attention to details
• Working under pressure • Communication
• Commitment to the Job • Attitude toward Honesty

Qualifications

5.0 Qualification/Skill / Experience Required:
 Superb analytical skills
 Demonstrated ability to lead and inspire a team
 Outstanding communication and interpersonal skills

 Passionate customer advocacy
 Thorough knowledge of marketing principles, brand, product and service management
 Deep understanding of changing market dynamics


 Strong communicator and presenter who is very comfortable interacting within a team environment and cross-functionally across an organization, as well as with senior management
 Ability to Meet tight deadlines and change priorities on the fly to accommodate additional projects as needed
 Strong work ethic; resilient; high integrity.

 Entrepreneurial spirit
 Highly organized, with attention to detail and a strong sense of urgency and efficiency.

 BA degree in marketing or a related field preferred
 Minimum of 4 years’ experience in digital marketing
 Experienced in managing social media pages
 Knowledge of PPC, SEO and Affiliated Programs
 E-commerce knowledge
 Industry Knowledge
 Solid knowledge of website analytics tools (e.g., Google Analytics)

Job Location

Afghanistan - Kabul
AF AF 12

Education:

Bachelors Degree,

Submission Guideline

Qualified applicants are encouraged to submit their up to date resumes with an application letter mentioning the vacancy title and number via email to below email address.

Submission Email

Masood Waleh ,m.waleh@boustan.af, Abdul Naim Qodosi ,n.qodosi@boustan.af, Deeba Azad , d.azad@boustan.af

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