Marketing communication Manager

About Vision Financial Services

Job Summary

The Manager of Marketing Communications will drive the overall Marketing Communications
Strategy for VFS and the Marketing and Communications Manager will assist in its formulation.
The Marketing Communications Manager will, on the basis of the agreed strategy, devise and be responsible for the delivery of the Annual Marketing Communications Plan. This will include plans for the marketing communications budget, demonstrating value for money and return on investment.
Reports to Chief Commercial Officer.

Duties & Responsibilities

devise and implement the external and internal Marketing Communications Strategy to ensure that the VFS communicates in a consistent, accurate, professional and prompt fashion.

Update the Marketing Communications Plan on an annual basis, including activities for: the use of media, social media and the opportunities presented by other technologies; advertising; production of prospectuses; departmental marketing (e.g. drama, art, sport and music); support for Website, Intranet, print management; copy‐checking management; management of the filming of an agreed portfolio of VFS activities

With the assistance of the team, deliver the activities set out in the approved annual Marketing Communications Plan

Keep a watching brief on and make recommendations with regards brand development. Following strategy guidelines, create clear brand messages which are promulgated across all marketing campaigns.

Draft high quality communications ensuring appropriate content, tone, brevity and

consistency

Under the Chief Commercial Officer, contribute to the management of media relations and media coverage to strengthen the reputation of VFS.

Systematically monitor formal and informal broadcast, print and social media for VFS and competitor coverage

Develop and manage networking and engagement programs to enhance the

VFS’s relationship with customers, prospective customers, and the wider Business community

Ensure the systematic collection, review and analysis of market information to

identify competitor tactics, market trends, new opportunities and challenges

Help shape key VFS events which exemplify and communicate brand value

Advise on event planning to improve audience experience and ensure the

communication of key messages and appropriate brand values

Job Requirements

Bachelor’s in marketing and/or communications

At least 5 years’ experience of marketing and communications with a brand or

brands of reputable standing

A knowledge and understanding of media, including social media

A track record of proven delivery, demonstrating both creative and analytical skills

Successful line management of at least one team member

An ability to manage projects with two or more stakeholders using a collaborative and professional approach and to operate well under pressure

An ability to work independently and take decisions – but know when to seek guidance ‐ and deliver to deadlines

Communication and literacy, including writing creative and engaging copy, proof‐reading and correcting content, presentation and public speaking skills

An understanding of the briefing and design process, demonstrated by the production of marketing campaigns, including promotional materials

An understanding of filming events

Relationship management

Negotiation and influencing

Personal organization and time management: an ability to prioritize, to work flexibly, to work to tight deadlines; to complete tasks

Submission Guideline

Interested candidates can send their updated resume, application along with their recent photo electronically to the below mentioned email.
You can also apply online through our website www.vfs.af/work with us

Functional Area

Sales/Marketing

Countries

Submission Email

applications@vfs.af

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