Marketing Director

Gulzad Group

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Bachelor's Degree

Multi Location ()

Full Time

2454

About Gulzad Group

Well-established industry leaders with decades of unparalleled experience, Gulzad Group remains one of the most highly regarded organizations in Afghanistan. With a range of companies under the Gulzad Group umbrella, we are experts in project delivery within a number of sectors including agriculture, investment, trading, construction, and logistics. We also proudly run an Afghanistan-based charitable organization – the Gulzad Foundation – that provides much needed support and aid to women and children within our communities.

Job Summary

We are looking for a competent Marketing Director to be in charge of the organization’s marketing ventures. This primarily involves developing and implementing strategies to strengthen the company’s market presence and help it find a “voice” that will make a difference.

The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques. He/She will be a skilled marketing strategist and able to drive creativity and enthusiasm in others.

Duties & Responsibilities

Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
Develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
Develop a brand strategy
Continually review changes to the market, consumer trends and the activities of competitors, adjusting the marketing plan if necessary
Report on the effectiveness of marketing campaigns using pre-determined KPIs
Identify new business opportunities
Design and implement comprehensive marketing strategies to create awareness of the company’s business activities
Supervise the department and provide guidance and feedback to other marketing professionals
Produce ideas for promotional events or activities and organize them efficiently
Plan and execute campaigns for corporate promotion, launching of new product lines etc.
Monitor progress and submit performance reports
Responsible for producing valuable content for the company’s online presence, editorial design and organizing the company’s publications
Conduct general market research to keep abreast of trends and competitor’s marketing movements
Control budgets and allocate resources amongst projects
Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships
Work with new business development team and sales teams on brand initiatives]

Job Requirements

Bachelor’s or Master’s degree in business administration, marketing, communications, or related field.
Proven experience as Marketing Director
Analytical and creative thinking
Exquisite communication and interpersonal skills
Up to speed with current and online marketing techniques and best practices
Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends etc.) and Google Adwords
Customer-oriented approach with aptitude
Professional chartered marketer (CIM) is a plus