Marketing Director

Bachelor's Degree   Afghanistan, Kabul Full Time 2083
Date Posted:Jan 20, 2022
Reference:N/A
Closing Date:Feb 5, 2022
Work Type:Full Time
Number of Vacancies:1
Gender:Any
Functional Area:Sales/Marketing
Nationality:Afghan
Salary Range:As per company salary scale
Years of Experience:5 Years
Contract Duration:1 year(s)
Possibility of Contract Extension: Yes
Contract Type:Long-term
Probation Period:1 month
Required Languages:Dari,Pashto,English

About Gulzad Group:

 

Well-established industry leaders with decades of unparalleled experience, Gulzad Group remains one of the most highly regarded organizations in Afghanistan. With a range of companies under the Gulzad Group umbrella, we are experts in project delivery within a number of sectors including agriculture, investment, trading, construction, and logistics. We also proudly run an Afghanistan-based charitable organization – the Gulzad Foundation – that provides much needed support and aid to women and children within our communities.


Job Summary:

We are looking for a competent Marketing Director to be in charge of the organization’s marketing ventures. This primarily involves developing and implementing strategies to strengthen the company’s market presence and help it find a “voice” that will make a difference.

The ideal candidate will be an experienced professional with a passion for the job, able to employ unique marketing techniques. He/She will be a skilled marketing strategist and able to drive creativity and enthusiasm in others.

Duties & Responsibilities:

  • Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
  • Develop creative briefs and guide creative direction to meet objectives for all advertising and public-­facing communications, including print, digital, and video assets
  • Develop a brand strategy
  • Continually review changes to the market, consumer trends and the activities of competitors, adjusting the marketing plan if necessary
  • Report on the effectiveness of marketing campaigns using pre-determined KPIs
  • Identify new business opportunities
  • Design and implement comprehensive marketing strategies to create awareness of the company’s business activities
  • Supervise the department and provide guidance and feedback to other marketing professionals
  • Produce ideas for promotional events or activities and organize them efficiently
  • Plan and execute campaigns for corporate promotion, launching of new product lines etc.
  • Monitor progress and submit performance reports
  • Responsible for producing valuable content for the company’s online presence, editorial design and organizing the company’s publications
  • Conduct general market research to keep abreast of trends and competitor’s marketing movements
  • Control budgets and allocate resources amongst projects
  • Become the organization’s agent towards external parties such as media, stakeholders and potential clients and build strategic partnerships
  • Work with new business development team and sales teams on brand initiatives]


Job Requirement:

  • Bachelor’s or Master’s degree in business administration, marketing, communications, or related field.
  • Proven experience as Marketing Director
  • Analytical and creative thinking
  • Exquisite communication and interpersonal skills
  • Up to speed with current and online marketing techniques and best practices
  • Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends etc.) and Google Adwords
  • Customer-oriented approach with aptitude 
  • Professional chartered marketer (CIM) is a plus

Job Location:

Afghanistan, Kabul
This job is expired

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