Social Media Officer

  KaPUL Group Of Companies
Bachelor's Degree   Kabul, Afghanistan Full Time 618
Date Posted:Jun 29, 2020
Closing Date:Jul 10, 2020
Work Type:Full Time
Number of Vacancies:1
Functional Area:Business Administration ,Sales/Marketing
Salary Range:Salary is negotiable
Years of Experience:3 - 5 Years
Contract Duration:Not specified
Extension Possibility:Yes
Contract Type:Long-term
Probation Period:3 months
Required Languages:Dari,Pashto,English

About KaPUL Group Of Companies:


KaPUL Group: Located in Taimani Road, Kabul Afghanistan with resources throughout the country, KaPUL was founded in May, 2007. After spending almost three years in the marketing industry, working for large firms and corporations, the KaPUL staff all agreed that marketing and advertising had become "vanilla" - boring and lacking in impact. So we created a whole new approach that fuses exceptional ideas with innovative and compelling communications strategies. The result: campaigns that spark attention, drive market share, fuel revenues, and captivate audiences. From star-studded events to the most dynamic and engaging websites, KaPUL has the experience to make your brand shine. Assurances and Expectations KaPUL team is dedicated to providing cost-efficient services and products to KaPUL clients. KaPUL expects the highest quality, quickest responses, and fairest rates from our vendors. The KaPUL staff is expected to deliver fresh ideas, impeccable service, and unsurpassed commitment to our clients. In turn, KaPUL only wants to work with companies who are determined to succeed and increase their revenue.

Job Summary:

The Social Media Officer will administer the company’s social media marketing and advertising. Administration includes but is not limited to:

−        Deliberate planning, strategy and goal setting

−        Development of brand awareness and online reputation

−        Content management (including website)

−        SEO (search engine optimization) and generation of inbound traffic

−        Cultivation of leads and sales

−        Reputation management

The Social Media officer is a highly motivated, creative individual with experience and a passion for connecting with current and future customers. That passion comes through as she/he engages with customers on a daily basis, with the ultimate goal of:

−        Turning fans into customers.

−        Turning customers into advocates.

Duties & Responsibilities:

−        Administrate the creation and publishing of relevant, original, high-quality content (for all channels and ads)

−        Identify and improve organizational development aspects that would improve content (ie: employee training, recognition and rewards for participation in the company’s marketing and online review building).

−        Create a regular publishing schedule and promote content through social advertising.

−        Leverage the right tools to manage your content. (I recommend Post Planner and Buffer)

−        Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns.

−        Integrate all channels of marketing (social media, SEO, content marketing, email, print and digital marketing)

−        Manage or oversee all social advertising campaigns.

This position is full time salaried with benefits. Specific titles and/or duties for this position may also include:

Responsibilities for Social Media Officer

−        Oversee day-to-day management of campaigns and ensure brand consistency

−        Facilitate scaling brand and company awareness through various social media channels

−        Work with brand to create and implement social media strategies monthly

−        Ensure brand consistency in copy through tone, voice and terminology

−        Supervise all aspects of social media interaction between customers and the company, and ensure a positive customer service experience

−        Create actionable plans to both grow and maintain followers through popular social media platforms such as Twitter, Facebook, Pinterest, YouTube and LinkedIn

−        Ensure progress on all platforms by using analytical tools such as Google Analytics and others

−        Oversee the creating and implementation of the monthly editorial calendar which includes monthly sales objectives and initiatives

Job Requirement:

−        3-5 years of social media management experience

−        Bachelor's degree in business, marketing, journalism, public relations or related field

−        Professional certification in Google Analytics strongly preferred

−        Strong computer skills using Microsoft Office and Adobe Suites

−        General knowledge of Search Engine Optimization and internet ranking for web content

−        Relevant experience determining a target audience and how to cater unique marketing campaigns to capture their attention

−        Strong understanding of marketing strategy and how to effortlessly utilize these concepts throughout various forms of outreach

−        Ability to manage and supervise a diverse group of employees and simultaneously work toward many company initiatives at once

·        Digital Marketing Management

·        Content Marketing Management

·        Customer Experience Management

·        Community Management

Job Location:

Afghanistan, Kabul
This job is expired