Sr. MARCOM Manager (Implementation)
| Date Posted: | Jul 15, 2020 |
|---|---|
| Reference: | AWCC/REC/20/VA/034 |
| Closing Date: | Aug 10, 2020 |
| Work Type: | Full Time |
| Number of Vacancies: | 1 |
| Gender: | Any |
| Functional Area: | Sales/Marketing |
| Nationality: | Afghan |
| Salary Range: | As per company salary scaleAF |
| Years of Experience: | 5 - 8 Years |
| Contract Duration: | Not specified |
| Extension Possibility: | Yes |
| Contract Type: | Long-term |
| Probation Period: | 3 months |
| Required Languages: | Dari,Pashto,English |
About Afghan Wireless Communication Company:
Afghan Wireless is Afghanistan’s first wireless communications company. When it began operations in 2002, we founded Afghanistan’s mobile communications industry by being the first enterprise to offer cell phone service to Afghan consumers and businesses. For well over a decade, Afghan Wireless has driven the rapid growth of our nation’s communications market, through its innovative development and deployment of global-class High-Definition (HD) Voice Communications, Internet, Data and Mobile Payments Services. More than 6,000 people work for Afghan Wireless, and our Company is directly responsible for the creation of 100,000 jobs throughout Afghanistan.
Job Summary:
He/She will be responsible as below:
Duties & Responsibilities:
1. CONSUMER INSIGHTS MANAGEMENT
1.1 Researches and consolidates findings from brand health check, customer experience survey, customer services reports & market intelligence to check and monitor the performance of the brand
1.2 Brand Health check & Customer Experience surveys.
1.3 Prepare and monitor competitive environment and give periodic reports
2. PROMOTIONS
2.1 Developing promotion proposal/evaluate those developed by the P&S team.
2.2 4.2 Develops promotions communication tactical plan and trade support strategy for the brand.
2.3 4.3 Evaluates promotion performance and adjust communication accordingly to ensure promotions meet set objectives.2.4
2.5 6. PRODUCT LAUNCHES AND EVENTS MANAGEMENT
2.6 6.1 Co-ordinates and executes launch & promotional events.
2.7 6.2 Activates brand visibility on all exhibitions (mass market) and corporate events.
2.8 6.3 Developing launch presentations/explainer videos, managing events resources responsible for Venue Branding, meals, Entertainment, Venue security
2.9 6.4 Prepares launch communication for both internal and external stakeholders
8. TRADE MARKETING SUPPORT
2.10 Inputs branding designs to the Trade Marketing Team which are used in branding the exterior and interior of all shops, containers, retail boards etc.
8.1
10. REPORTS AND PRESENTATIONS
10.1 Prepares daily, weekly and monthly brand (P&S) reports e.g. HOD Marketing KPI dashboard, Status report and Daily Call to action
11. SALES AND CUSTOMER SERVICE SUPPORT
11.1 Provides marketing material for the sales team including flyers, posters and giveaway
11.2 Gives direction to customer services on how to respond to product queries by providing presentations, script guide, campaigns and giveaways
13. ADMINISTRATION WORK
13.1 Keeps records of all orders, PO requisitions and tax invoices
13.2 Liaises with Finance for all payments and order generation
14. SUPERVISION
14.1 Supervises the MARCOM Brand specialists / Graduate Marketing Trainees/ Marketing Attachés in the execution of agreed brand (P&S) programs
Job Requirement:
Qualification & Experience
MBA Marketing
5 – 8 years Brand Marketing GSM telecommunications experience at a management & supervisory level
KPI’s
Product subscriber targets
Formal Communications Demand creation
Promotions advertising /communications ( ATL/BTL)
New product Launch Events and Communications
Relationships – sales
Manage and lead a team of Marketing Brand specialist
Creative design
Competitor MI
Job Location:
Afghanistan, KabulSubmission Guideline:
Kindly mention the position title in the subject line of your e-mail:
(Sr. MARCOM Manager (Implementation)/AWCC/REC/20/VA/034) Otherwise your application will not be acceptable. To be mentioned your resume should not exceed than One MB. AWCC regrettably cannot respond to individual queries in relation to job or on the status of individual applications due to high numbers of applicants. If you have not been contacted within 2 weeks after the closing date, then please assume that your application has not been successful.